Rank on Google. Get cited by AI.

Frase learns your brand and runs the whole loop, from research to rewrite. Most tools do one job, then hand the rest back. Frase learns your brand and runs the whole loop, from research to rewrite, so your pages rank on Google and get cited by AI.

Built for content teams and agencies. Built for in-house content and SEO teams, and for the agencies running that same loop across a roster of clients.

4.8/5 on G2 & Capterra 7-day free trial, no credit card

You can rank #1 — and still watch AI hand the answer to someone else.

Someone asks ChatGPT about your category. It writes back a short recommendation, names two or three tools, and you're not one of them. No click ever reaches your #1 page. You never see the question, and your current tool is busy grading a draft instead of watching the answer.

Pages that ranked last year are quietly sliding, and there are 200 of them to fix and no time to fix them.

The fix isn't another tool to check. It's knowing the moment it happens.

What if you saw it slip the same day, and Frase already had the fix?

Frase checks the AI answers in your category every day. The moment a competitor takes your spot, or a ranking page starts to slide, you get an alert and a fix to approve, not a surprise weeks later. You stop finding out last.

Win the AI answer, and every mention vouches for you.

When AI names you in its recommendation, the visitor who clicks through already trusts you. The pitch happened before they arrived. That's the most qualified lead there is, and keeping you the named brand is the job Frase runs every day.

Loops win, not tools

A tool waits for you. Frase runs the loop.

Frase learns your business and keeps the whole cycle moving, so your pages rank on Google and get cited by AI.

Frase knows your brand

Frase reads your published work and learns how your team writes. Drafts come back sounding like you, not a stock model wearing your logo.

Frase knows your competitors

Frase runs live SERP and competitor analysis. You see who owns your results today, and what it actually takes to pass them.

The loop Frase runs

Listen

Frase Answers captures the real questions your visitors ask on your own site. The loop starts from first-party demand, and those questions tell Frase exactly what to create next.

1. Create

Research + Writer + Images

Frase digs through your market, then drafts the piece and its images. What lands is optimized and ready to ship. The finished draft hands straight off to publishing.

2. Publish

Your CMS or FraseCMS

One click sends it live to WordPress, Webflow, Sanity, or Wix — or Frase hosts it on FraseCMS, where the page keeps the research it was built from. Every page that goes live becomes something to optimize.

3. Monitor

AI Visibility · ranking tracking

Frase tracks how you rank on Google and where AI engines cite you, across ChatGPT, Perplexity, Claude, Gemini, and Google AI. The day a page starts slipping, the fix kicks in.

4. Fix

Content Guard

Content Guard catches a page losing rank or traffic on Google, drafts the revision, and waits for your yes. A sharper page feeds the next round of research.

Frase never stops at the end. Each page you publish sharpens the next one.

Draft In Tessawell Health’s voice

Best Telehealth Platforms for Small Practices

Picking a telehealth platform for a small practice comes down to three things: how fast it is to set up, what it really costs per visit, and whether your patients will actually use it. We re-tested the top tools this month…

What to improve next

• Add a pricing comparison table in 4 of 5 top results high
• med
• low

Frase drafts in your voice, then shows what will lift it.

Every draft comes back in your team’s voice, scored against what actually ranks and gets cited, with the gaps called out before you publish, not three weeks later in a traffic dip.

You see exactly what to add next, and decide what ships.

Frase carries your context through every stage.

Frase closes the gap between knowing what to do and actually getting it done.

The fragmented way

• Context dies in the handoff between a research tool, a writing tool, and a monitoring tool.
• The app that spots the problem is never the app where you fix it, so every change gets re-keyed by hand.
• No single tool owns the full loop, so pages quietly slip for weeks before anyone catches it.

The Frase way

One loop, one place

Research, writing, publishing, optimization, fixes. Frase runs all of it in a single workflow, not one step bolted onto four other subscriptions.

One brand context

Frase carries your brand profile and competitor picture into every stage. You explain who you are once, never again to the next tool in line.

Self-serve from day one

Frase is working within minutes, whether you drive it from the app, your own code, or your automations. No sales call to book, no onboarding gauntlet to clear.

Nothing slips through the cracks

Frase owns the whole loop, so a page that starts sliding gets caught and queued, instead of going unnoticed across five disconnected tools.

AI Visibility

See where AI cites you, before anyone else does.

Frase tracks where you turn up across AI search and pings you the moment your share of voice moves. Ranking for the blue links is half the job now. The other half is the answer itself, and Frase watches that too.

• Daily monitoring, with an alert the day your visibility shifts.
• Share-of-voice tracking across ChatGPT, Perplexity, Claude, Gemini, and Google AI.
• Agencies track every client domain side by side in one workspace.

Questions, answered straight.

Which CMS platforms does Frase publish to? Frase publishes to WordPress, Webflow, Sanity, and Wix, or hosts your content on FraseCMS. No migration required, and your content stays on your own domain.

Does Frase monitor whether AI cites me? Yes. AI Visibility tracks where you show up across ChatGPT, Perplexity, Claude, Gemini, and Google AI on a daily cadence, and alerts you when your share of voice moves. AI Visibility is a separate feature from Content Guard.

Does Frase fix pages automatically? Content Guard watches your published pages for ranking and traffic decay in Google and drafts the fix. You approve each change. You can opt in to let Frase apply low-risk fixes automatically, but that stays your call.

How does Frase know my brand? Frase builds a brand profile from your existing content and voice, then runs live SERP and competitor analysis. The draft comes back sounding like your team and built to hold its own against the brands you compete with, not like a generic model with your name on it.

Is Frase for agencies? Yes. On Scale, agencies get multi-site, multi-seat, exportable client-ready reports, and role-based access. White-label, branded client portals, and custom domains are available on Enterprise.