# Track your AI visibility at every buying stage.

Frase runs SEO and AI search end to end: audit, research, writing, publishing, hosting. So you win in both.

### AI Visibility Your brand

**Coverage by funnel stage**

- **Awareness**: 75%  
- **Consideration**: 40%  
- **Decision**: 10%

**Decision is your weakest stage.**  
Buyers see you less as they get closer to choosing.

## Your Google rankings look healthy. AI recommends someone else.

It's Tuesday. You ask ChatGPT which tool to buy, and your competitor gets the recommendation. **Your rank report never showed you that.** Buyers asking Perplexity, Claude, Gemini, or Google AI can meet a different shortlist, too.

Without buying-stage visibility

“AI mentions us. But are we there when buyers choose?”

### See the buying stage where AI drops you.

Frase **automatically classifies every tracked prompt** as awareness, consideration, or decision and scores your visibility at each stage. Check where you disappear, then see which competitor appears in those answers.

## Where do buyers stop seeing your brand?

You can show up on research questions and disappear when the buyer starts comparing. **Frase shows your coverage at each buying stage**, so you know which part of the buying journey needs your attention.

**Awareness**
- “How do I solve this problem?”  
Your buyer is figuring out what they need.

**Consideration**
- “Which tools should I look at?”  
Your buyer is building a shortlist.

**Decision**
- “Which one should I choose?”  
Your buyer is weighing the options before choosing.

## Which of your pages does AI cite?

A brand mention tells you you're present. **A cited URL tells you which page is earning a place in the answer.** Frase tracks the page and its position in the citation list, so you can choose the page to strengthen.

## Is your citation rate good for your industry?

Your citation rate can climb while your industry pulls ahead. **Frase shows where you stand in your market** by comparing your rate with your industry's median, engine by engine, week by week.

**Industry benchmark**: ChatGPT · Weekly  
Your citation rate: Below your industry's median  
Median: Your brand  
Quartile placement: second quartile

## What do AI answers say in your market?

Your buyers don't all search from the same country. Choose a market for each prompt, with Frase's **per-prompt targeting in 40+ countries**, and see the answers buyers there see.

## Will you catch the next AI visibility drop?

Frase runs **daily tracking with alerts**, so a change in visibility doesn't wait for your next monthly report.

## Turn AI visibility gaps into published content.

Frase brings **AI visibility tracking and content production into one subscription.** Start with an audit of where your brand is missing. Then work on the brief, draft, and page right here in Frase.

- **Research**  
Turn the missing recommendation into a research brief.
- **Write**  
Draft the page that answers the buyer’s question.
- **Optimize**  
Use the GEO score alongside the SEO score to improve the signals AI engines look for.
- **Publish**  
Send the page to WordPress, Webflow, Sanity, Wix, FraseCMS.

### Keep your published pages working on Google.

Content Guard watches for **Google ranking decay and proposes fixes for your approval.**

## AI visibility tracking capabilities

| Capability                    | Specification                                                                                                                                                              |
|-------------------------------|----------------------------------------------------------------------------------------------------------------------------------------------------------------------------|
| Buying stages                 | Automatic classification of every tracked prompt as awareness, consideration, or decision. Per-stage visibility scores and a stage-coverage view.                           |
| Geographic targeting           | Per-prompt country targeting in 40+ countries. Answer retrieval reflects the target market.                                                                                  |
| Citations                     | URL-level tracking of cited pages and their position in the citation list.                                                                                                  |
| Monitoring                    | Daily tracking with alerts, brand-name variants and spellings, and sentiment.                                                                                                |
| Competitor benchmarks         | Share of voice against competitors you choose and competitor mention benchmarking.                                                                                            |
| Industry benchmarks           | Weekly citation-rate benchmark against your industry's median, per AI engine; quartile placement; industry share of voice showing which domains win your industry's citations. |
| AI crawler logs               | Logs of AI crawlers that reach your pages.                                                                                                                                  |
| AI engines                    | ChatGPT, Perplexity, Claude, Gemini, Google AI.                                                                                                                             |
| Content workflow              | Research, writing, and optimization with GEO scores alongside SEO scores. Publishing to WordPress, Webflow, Sanity, Wix, FraseCMS. Backlink gaps inform the content plan.  |
| Content Guard                 | Google ranking-decay monitoring. Fixes proposed for approval; automatic application only when the user opts in.                                                              |
| Trial                         | Self-serve, 7-day free trial. No credit card required.                                                                                                                      |

## Your AI visibility plan for the week

- Track the questions buyers ask as they research, compare, and choose.
- Review your stage coverage, competing brands, and cited pages.
- Choose a gap and build a brief or draft to address the buyer’s question.
