Write a full article that ranks and gets cited

Frase researches the topic, drafts the whole article in your brand voice, and scores it for Google and AI answers as it writes, so a blog post, a guide, or a long-form pillar lands ready to publish, not ready to rewrite.

Research, brand voice, live SEO and GEO scoring, and one-click publishing: the whole article workflow in one place.

The draft writes against real research

Type a topic, and Frase reads the pages already ranking, the questions searchers ask, and the gaps left open, then drafts the article against that brief. As it writes, Frase scores the draft and shows exactly what to improve next.

• The brief is built from what's actually ranking, not boilerplate
• A readiness score for search and for AI answers, live as you write
• A specific fix list, so you know what to tighten before you publish

Research

Frase reads the pages already ranking, the questions real searchers ask, and the gaps competitors leave open.

Brief

Frase turns the research into a structured brief: the angle, the questions to answer, the outline your draft writes against.

Draft

Frase drafts the full article from the brief, in your brand voice and your target language, ready for a human read.

Optimize

Frase scores the draft for Google and for AI answers as it writes, and shows exactly what to tighten.

Publish

Frase publishes to WordPress, Webflow, Sanity, Wix, or FraseCMS, with internal links and schema in the same pass.

Brand voice Lanewick house style

Active profile

• Tone: Confident, plain
• Audience: Shippers and ops leads
• Contractions: On

You don’t need a 40-page RFP to see where your freight is. We leverage best-in-class synergies to build one live map so every shipment shows up in real time, not by email.

Every article in your brand voice

Train Frase on your own samples once, and the writer learns your tone, cadence, and the words you use. After that, every draft comes back on-brand, whether a staff writer, a freelancer, or Frase produced it. You still edit and approve every line.

Each article ships ready to publish

Brand voice, native language, internal links, schema, a hero image, and dual SEO and GEO scoring come with the draft, so you stop stitching separate tools together to finish one article.

Drafts in your brand voice

Train Frase on your own samples once, and every draft after that comes back in your tone, cadence, and vocabulary. The same voice whether a staff writer, a freelancer, or Frase wrote it.

Writes in your language

Set the target language and country on the article. Frase adapts the vocabulary, idiom, and SERP framing to the locale you pick, not just translated English.

Links itself internally

Frase pulls relevant internal links from your own content as the article writes, so the post lands wired into your site. No spreadsheet, no manual matching.

Generates FAQ and How-To schema

Frase builds FAQ and How-To schema alongside the draft, ready to drop into your CMS so search and AI engines can quote the page cleanly.

Creates a hero image

Frase can generate a hero image with the draft. It ships as its own asset, so your designers can keep it, edit it, or swap it without touching the body.

Scores for Google and AI

A live readiness score for search and a live score for AI answers, both updating as you write, each with a specific fix list, not a vague number you have to interpret.

Optimized for Google and for AI answers

Humans skim a page; AI engines pull chunks out of it. Frase scores the draft for both as you write: one readiness score for search rankings, one for AI answers, so you don't have to choose which surface to win.

Rank on Google

Frase grades the draft against the pages already ranking and shows where it falls short: the questions to cover, the depth to add, the structure to fix. You ship knowing where the article stands, not guessing.

Get cited by AI

Frase scores the draft against the signals AI engines look for when they quote a passage: clear structure, quotable definitions, answerable questions. ChatGPT, Perplexity, Gemini, and Google AI can lift and cite your content.

The article stays watched, not forgotten

Frase Content Guard tracks the live page for ranking and traffic decay. When a page slips, Frase proposes the fix and waits for your approval before republishing to your CMS. You decide what changes; Frase does the work once you say yes.

A fast draft isn’t a finished article

A generic AI gives you a draft and stops, leaving the research, the optimization, and the voice edit on your desk. Frase does the whole article so it’s ready to publish.

Can AI-written articles rank on Google?

Yes. Google's guidance is that helpful, people-first content can rank regardless of how it's produced. Frase pairs research from the pages already ranking with a live readiness score, so the draft is optimized for search before you publish, not three weeks after. You read and approve the article. Frase drafts it, you ship it.

How is this different from writing in ChatGPT?

A general chat assistant gives you a fast first draft and then leaves the research, the SEO pass, and the voice edit to you. Frase runs the whole article workflow: it reads the SERP, builds a brief, drafts in your brand voice, scores the draft for Google and AI answers as it writes, and publishes to your CMS. One workflow instead of a stitched-together stack.

Does Frase write in my brand voice?

Yes. Train Frase on your own sample content once, and every draft after that comes back in your tone, cadence, and vocabulary, the same voice across writers, freelancers, and team members. You still edit and approve every line.

Can Frase write long-form pillar pages and guides, not just short posts?

Yes. Frase writes the format the topic needs: a focused ranking blog post, a step-by-step guide with prerequisites and verification, or a long-form pillar page built to rank and get cited. The same keyword can ship as a short post or a deep pillar; Frase adapts the structure, tone, and section logic to match.

How does Frase optimize for AI answers like ChatGPT, Perplexity, and Gemini?

As you write, Frase scores the draft against the signals AI engines look for when they pull and cite a passage: clear structure, quotable definitions, and answerable questions. It shows a fix list for the gaps, and gives you a readiness score for AI answers alongside the one for Google search, so you optimize both at the same time.

Can I write in languages other than English?

Yes. Set the target language and target country at the article level, and Frase adapts vocabulary, idiom, and SERP framing to that locale, not just translated English.

Does Frase publish to my CMS?

Yes. Frase publishes directly to WordPress, Webflow, Sanity, Wix, or FraseCMS. Internal links auto-detect from the body, FAQ and How-To schema generate alongside the draft, and a hero image can ship with the post.

What happens to the article after it's published?

Frase keeps watching the live page. Content Guard tracks ranking and traffic decay in Google Search Console, and when a page slips it proposes the fix and waits for your approval before republishing to your CMS. AI Visibility separately monitors where AI engines cite your pages and alerts you when that moves. You stay in control of what changes.

Can I try it for free?

Yes. Start a 7-day free trial and write a full article end to end, with research, brand voice, live SEO and GEO scoring, and publishing, before you pay. No credit card required.